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Gambler’s Fallacy

The gambler's fallacy is a cognitive bias that occurs when individuals believe that the likelihood of a particular event occurring in the future is influenced by previous,...

Framing Effect

The framing effect is a cognitive bias that occurs when individuals react differently to information or choices depending on how the information is presented, or "framed"...

Functional Fixedness

Functional fixedness is a cognitive bias that occurs when individuals are unable to see new uses or functions for an object or tool beyond its established purpose People tend to...

False Dilemma

A false dilemma, also known as a false dichotomy or black-and-white thinking, is a cognitive bias that occurs when someone presents a situation as if there are only two possible...

False Memory

False memory is a cognitive bias that occurs when individuals recall events, details, or experiences that never actually happened These fabricated memories can be vivid and...

Fading Affect Bias

The fading affect bias is a cognitive bias that occurs when individuals remember positive emotions and experiences more vividly and in greater detail than negative emotions and...

False Consensus Effect

The false consensus effect is a cognitive bias that leads individuals to overestimate the extent to which their beliefs, values, opinions, and behaviors are shared by others In...

Egocentric Bias

Egocentric bias is a cognitive bias that involves individuals overestimating their own importance, relevance, or contributions relative to other people This bias can manifest as...

Endowment Effect

The endowment effect is a cognitive bias that leads people to assign a higher value to the things they own or possess than they would to the same items if they did not own them In...

Decoy Effect

The decoy effect, also known as the asymmetric dominance effect, is a cognitive bias that occurs when individuals' preferences between two options are influenced by the...

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